Artificial Intelligence

From familiarity to acceptance: The impact of Generative Artificial Intelligence on consumer adoption of retail chatbots

This study investigates the influence of Generative Artificial Intelligence (GenAI) on consumer adoption of retail chatbots, focusing on how GenAI impacts key adoption determinants, the role of familiarity and assessing its effects across different …

Voice-activated personal assistants and privacy concerns: a Twitter analysis

Purpose – This study aims to understand the extent of privacy concerns regarding voice-activated personal assistants (VAPAs) on Twitter. It investigates three key areas: (1) the effect of privacy-related press coverage on public sentiment and …

Impact of process and outcome quality on intention for continued use of voice assistants

Purpose – This paper aims to understand how the perceived usefulness of voice assistants (VAs) is affected by the perceived quality of the process (interaction) and the outcome (information). The authors also aim to determine the extent to which the …

Affective Computing and Consumer markets

Proyecto en curso sobre la interacción emocional con productos inteligentes

Impact of seller- and buyer-created content on product sales in the electronic commerce platform: The role of informativeness, readability, multimedia richness, and extreme valence

Highlights: Review informativeness fully mediated the influence of product description informativeness on product sales. Review readability increases product sales and enhances the relationship between review informativeness and product sales. …

Emotional response of virtual assistants as an added value of an interactive product

The use of Virtual Assistants by businesses and consumers is increasing. The literature has studied the functional and cognitive performance of virtual assistants, but little is known about the impact of the emotional and hedonic performance of virtual assistants. Artificial intelligence allows these devices to interact with users not only functionally, but also by incorporating elements of emotional response. This paper will analyze the emotional communication of Virtual Assistants and their effect on users. For this purpose, a multi-method study will be carried out through an experiment in a laboratory with devices such as an eye-tracker, galvanic response ring, and electroencephalogram (EEG) and, on the other hand, the estimation of a structural model through declarative data obtained with a survey.

A grounded theory approach to understanding in-game goods purchase

Video game companies are increasingly diversifying their profit models. Rather than relying exclusively on the sale of video game titles or the subscription model, video game companies are maximising the revenues and extending the lifecycle of their …

Self-report measure of dispositional flow experience in the video game context: Conceptualisation and scale development

The flow theory has been widely applied to explain video game players' gaming and purchasing behaviour. However, due to the conceptual and empirical flaws of the current measurement instruments, researchers can hardly apply them to measure …

Editorial Note: Research Topic The Impact of AI-Enabled Technologies in E-commerce and Omnichannel Retailing.

Nota editorial para el Research Topic The Impact of AI-Enabled Technologies in E-commerce and Omnichannel Retailing.

Teachers’ attitudes towards chatbots in education: a technology acceptance model approach considering the effect of social language, bot proactiveness, and users’ characteristics

The appearance of Artificial Intelligence implementations, such as text-based virtual assistants (chatbots) in education is relatively new. These implementations can be useful for helping teachers and students to solve both educational questions and …