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Image credit:
Photo by Angel Santos on Unsplash
The Role of Distribution Services in Multichannel and Omnichannel Behavior
Roger Betancourt
,
Mónica Cortiñas
,
Raquel Chocarro
,
Margarita Elorz
,
José Miguel Múgica
May 2016
Proyecto
Multichannel Marketing: Recasting the Customer Experience
Image credit:
Photo by Angel Santos on Unsplash
The Role of Distribution Services in Multichannel and Omnichannel Behavior
Roger Betancourt
,
Mónica Cortiñas
,
Raquel Chocarro
,
Margarita Elorz
,
José Miguel Múgica
May 2016
Proyecto
Multichannel Marketing: Recasting the Customer Experience
Resumen
Publicación
In
International Seminar: Multichannel Marketing: Recasting the Customer Experience
omnichannel behavior
e-commerce
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