Photo by Alex Haney on Unsplash

Mobile and traditional games

Photo by Alex Haney on Unsplash

Mobile and traditional games

En este proyecto en curso, en el que se está desarrollando una tesis doctoral, analizamos la relación y las diferencuas entre el consumo de videojuegos en plataformas móviles y plataformas tradicionales.

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Mónica Cortiñas
Profesora de Marketing

Publicaciones

This study constructs a theory which explains how video game players purchase different types of in-game goods. Instead of formulating …

This study analyses player migration from traditional to mobile videogame platforms. A human migration framework, the …

This study analyses player migration from traditional to mobile videogame platforms. A human migration framework, the …