Photo by Alex Haney on Unsplash

Mobile and traditional videogames

Photo by Alex Haney on Unsplash

Mobile and traditional videogames

In this ongoing project, in which a doctoral thesis is being developed, we analyze the relationship and the differences between the consumption of video games on mobile platforms and traditional platforms.

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Mónica Cortiñas
Professor of Marketing

Publications

This paper intends to uncover whether mobile gaming is complemental or substitutable to traditional gaming. A human migration …

This study constructs a theory which explains how video game players purchase different types of in-game goods. Instead of formulating …

This study analyses player migration from traditional to mobile videogame platforms. A human migration framework, the …